| didn’t make the grade | Sep 29, 2008 |
Another cool PR and SEO tool that I came across on my twitter and blog roll over the weekend is something called HubSpot. In a nutshell it grades your press releases based upon a variety of criteria. It is an intuitive tool that take seconds to start using, something that I like most about the product. Within 30 seconds of landing on the site, a LexDex.com press release was being ripped apart by HubSpot’s software. Needless to say, we didn’t make the grade, scoring a lackluster 51%–it was too long, links with no key word anchors, and a whole laundry list of issues. Go check it out for yourself, especially you marketing and pr reps who make your bread and butter off of this work everyday. I was introduced to HubSpot by a blog posting by Lonnie Hodge on CultureFishMedia.

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